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In a white-water world, young universities have to grow up quickly, says Roy Crawford
Being a vice-chancellor is exciting. This is particularly true at a young university with ambitious plans to become an international leader in education and research. It is invigorating to watch a strategy unfold and succeed through the efforts of staff who have the vitality to respond quickly to a rapidly 颅changing environment.
In the modern world, young universities need to grow up fast. They do not have the luxury of time to build their reputations. They compete continually with established institutions for 颅students, staff and resources. To 颅succeed, they must strive for excellence in 颅everything they do, be international in their outlook and distinctive in their approach.
The University of Waikato is situated at the centre of the North Island of New Zealand. Our motto, in Maori, is 鈥淜o te Tangata鈥 鈥 鈥淔or the people鈥. During our first 48 years we have had just four vice-chancellors, so there has been continuity in leadership and a steadfastness of purpose. As we approach our 50th anniversary, it is clear that success is closely related to one key factor: excellent staff. Our story contains lessons for other young universities, too.
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As we move forward on our challenging journey we welcome the international benchmarking provided by the听糖心Vlog听100 Under 50 league tables because it provides us with a timely and independent assessment of our progress.
During our first 50 years we have established ourselves as a major university in Australasia. We have a clear commitment to serve our people and our region, but in doing so we are not parochial. We believe that we can serve our region best by providing our stakeholders with access to excellence from the international stage.
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Waikato鈥檚 strategy to achieve excellence and internationality is based on having the best people in every role, providing them with the best resources to do their jobs, and enabling them to operate within effective and efficient systems and structures.
A particular part of our distinctiveness relates to our engagement with Maori communities to ensure that they are involved in the educational process, to confirm that they have access to research-led teaching at the highest level and to give them the tools to succeed in an environment with high cultural awareness.
Other young universities should note that our commitment to Maori does not mean that we are inward-looking: on the contrary, our work involving indigenous people is both distinctive and has major international relevance.
We also achieve academic distinctiveness through strategic research 颅collaborations with universities around the world on topics such as water 颅quality (the Maori word 鈥渨aikato鈥 means 鈥渇ast-flowing water鈥), data 颅mining and cybersecurity.
And at Waikato Management School, the standard of teaching is demonstrated by its degrees being fully endorsed by the three primary inter颅national business school accreditation bodies, making it one of only a small number of insti颅tutions worldwide with 鈥渢riple accreditation鈥.
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Of course, in setting high expectations for ourselves we are also realistic regarding the 听颅constraints on young universities. Modern higher education institutions cannot afford to be heavily reliant on government funding so must widen their range of revenue streams. But part of the challenge is to recognise that new ventures can sometimes put the institution at risk.
For example, universities have always welcomed international 颅students as a means of enriching the educational experience for everyone, as well as generating additional income. However, the key to success is to be strategic, and the sustainable approach recognises that an over颅dependence on international students is risky because of the volatility of听the market.
Similar issues relate to overseas branch campuses. The rationale for such ventures needs to be very clear 鈥 particularly in the case of young 颅universities. Are they 颅undertaken to generate revenue, to 颅promote the brand of the institution, or what? How can the educational 颅quality of the home university be 颅maintained, 颅sustained and enhanced if limited resources听are split between domestic and overseas commitments?
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And of course, rather than travelling to campus for their education, many modern students are embracing the potentially disruptive trend towards new types of web-based 颅pedagogy.
Massive open online courses and similar distance-learning tech颅nologies offer exciting learning opportunities for students but how will they work for young universities? Which business model should the institutions adopt? Will campus-based universities be able to articulate clearly the benefits of face-to-face education over gaining information through the internet?
What will the universities of the future look like? All now operate in a world where business models and the old order are changing. We must maintain the benefits of collegial management to preserve academic integrity and couple it with commercial acumen in a tightly constrained fiscal environment. And we must adapt to the paradigm shift of a new era in which social media enable instant communication around the world. Students can inform their peers in real time about their 颅university experiences 鈥 something of a contrast with the 颅perceptions created by centuries of tradition.
The challenges facing all universities are both daunting and exhilarating. It is the institutions that adapt to a 颅rapidly changing world that will 颅succeed. This is what makes the role of vice-chancellor so exciting.
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Roy Crawford is vice-chancellor and president, University of Waikato, New Zealand.
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