The chief executive of plagiarism checker Ouriginal has defended the company鈥檚 buyout by rival Turnitin despite it handing the California technology giant a聽near-monopoly in the market.
Andreas Ohlson, who has become Turnitin鈥檚 senior vice-president for strategy and business development as part of the takeover, said the coming together of two of the biggest text-matching services will allow them to develop better products to combat the ever more sophisticated methods of attempted cheating being seen worldwide.
Speaking at the European Conference on Academic Integrity and Plagiarism, Mr Ohlson said the prospect of technology behemoths such as Google and Microsoft entering the industry, and the burden of regulatory frameworks, convinced him that the companies would work better together.
鈥淲e wanted to do more; we wanted to do a broader thing, and that is difficult to do when you are a small company. We decided it is better to聽be part of a larger organisation that, long-term, can make better products. We can use our joint resources to do what is best for our students,鈥 he said.
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The merger has been criticised by some who said it聽handed too much power and data to聽Turnitin, which is estimated to now control 97聽per cent of the plagiarism detection platforms market in Asia, 88聽per cent in Europe, 86聽per cent in Oceania and 67聽per cent in North America. Regulators in both 迟丑别听鲍碍 and Australia investigated the acquisition, but it was eventually cleared in November聽2021.
Appearing on the same panel, Toma虂s虒 Folty虂nek, a computer science lecturer and academic integrity expert at Masaryk University in Brno in the Czech Republic, said he feared that a downside of the acquisition could be a loss of competition, which 鈥渋s always the incentive for improvements and it is how the tools become better鈥.
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Mr Ohlson denied that the two companies had different approaches to the use of text-matching software, saying they broadly agreed on how much access should be given to students before they hand their work in, amid fears that some are using paraphrasing software to get around the checks.
He stressed that early adoption and using the software throughout students鈥 university careers, as well as developing different assessment formats, could make it much more difficult for students to cheat.
Mr Ohlson agreed that giving a percentage score for the amount of text matched could be problematic because it will vary by subject, and he cautioned universities against setting policies that say a student鈥檚 work should always be below a certain set percentage every time.
Discussing the future direction of the company, he said Turnitin hoped to launch a 鈥渃omprehensive assessment solution鈥 that catered for a range of different submission types.
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鈥淲hat we really want to do is to broaden what we offer today into the full assessment spectrum. I聽think ongoing assessment is key here, that you don鈥檛 just teach and assess at the end with a final document or test,鈥 he added.
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